NeoCon 2023

Grand opening

We are thrilled to share the success of the grand launch of our new showroom at NeoCon.

Held in The Mart, Chicago from June 12th to 14^th, the event marked a milestone in our journey to showcase our commitment to innovation, sustainability, and the creation of spaces that inspire to the world.

Boasting distinctive zones and an innovative use of space, the new showroom has been stylishly designed into co-working scenarios and workspaces, inspiring you within our unique style.

The anticipation surrounding the unveiling of our new Chicago showroom was palpable. And the new showroom is a testament to our dedication to pushing boundaries and elevating the commercial design industry. Designed by our team of in-house experts, the space captured the essence of our distinctive style. As visitors stepped into the showroom, they were immersed into an atmosphere of creativity, intelligent space planning, and powerful emotive design.

During the event, each day brought a new wave of excitement and energy as design professionals and enthusiasts came to experience our new showroom firsthand.

Showcasing new designs

At the heart of the NeoCon experience was the launch of our newest product, Bae.

Bae stole the show, captivating visitors with its stunning aesthetics and revolutionary modular design. Crafted with a meticulous attention to detail, Bae’s organic shape and linkable units offer endless possibilities, whether arranged in sweeping configurations or by creating separate conversational islands. Bae allows for complete customization, transforming any environment into a place of comfort and relaxation.

But Bae is more than just a seating system; it embodies our commitment to sustainability and environmental consciousness. The materials used in its design were carefully selected but only is Bae designed to be visually stunning, but it is also designed for disassembly, allowing for easy recycling. Replaceable cushion covers, a recyclable wooden frame, and a pressed bamboo baseboard, all demonstrating our dedication to minimizing our environmental impact.

Visitors to the showroom experienced Bae’s elegant design and comfort, along with our other new release, Peggy, a minimalist laptop table. Showcasing our new designs with our current portfolio in our showroom has created a space where you can be inspired to create environments that that promote productivity, collaboration, and wellbeing.

Quick Ship

We were also excited to announce the expansion of our Quick Ship program during NeoCon. With an ever-growing collection of products now available for our North American partners, Quick Ship reaffirms our commitment to supporting our customers by significantly reducing lead times and minimizing our environmental footprint by streamlining production processes.